$1.2M for local nonprofits during The Miami Foundation's inaugural Give Miami Day
Monday, December 24, 2012
The Miami Foundation raised more than $1.2 million during the inaugural Give Miami Day. Held on Wednesday, December 12, 2012, the 24-hour fundraising effort benefitted 300 nonprofit organizations that built searchable profiles on GiveMiamiDay.org. The public was able to browse the profiles, allowing almost 5,000 donors from 45 states and eight countries to see the mission, work and impact of each organization, then immediately make a charitable gift. Nonprofits connected with donors looking to support the important work they do in the community.
Every donation between $25 and $10,000 received through GiveMiamiDay.org on December 12th will have 12.5 percent of it matched by $100,000 contributed by the John S. and James L. Knight Foundation and $100,000 contributed by The Miami Foundation. Additionally, the Marlins Foundation provided $15,000 in incentive prizes to nonprofits throughout the 24-hour event.
“This first Give Miami Day would not have been possible without the help and support of Knight Foundation and Marlins Foundation,” said Nancy Jones, vice president for development and communications at The Miami Foundation. “We are grateful to the community for their extraordinary outpouring of donations and also credit this great success to the nonprofit organizations that participated and promoted the event. This is their victory as well.”
Lead fundraisers for the event included Neat Stuff, Inc., a Miami-based nonprofit providing new clothing for abused and neglected children, which raised $45,875, and The Children’s Movement of Florida, which received the largest number of gifts, 252, and raised $41,951.
The Foundation is committed to making this an annual event and increasing its reach and impact each year. Planning for Give Miami Day 2013 is already underway.
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